Alteration of a 22-floor office building on the main street of Łódź, including a new facade design and its lighting, and a land development plan for the surrounding area, was a complex project involving acquiring expert opinions and an evaluation of the site’s current state. Our concept and design was to create a brand new, red “Łódź-ish” brick facade for the tallest building in the city (78 m) and add exterior lighting to make it appear even taller.
In the bottom part of RED TOWER, vertical “strips” connect several storeys, magnifying the sense of size of the pilasters between them; at the same time, the vertical strips merge at higher levels, connecting fewer and fewer floors. This way, it appears as if the final floors are located very high up in the sky, much higher than they actually are. At night, this effect is further enhanced by exterior lighting in the form of a net of thin beams running along the pilasters.
RED TOWER is visible from many locations in Łódź, and is a very distinct part of the city’s skyline. The design has been widely covered and has received numerous awards: e.g. 1st place in the Polish “Modernisation of the year 2008” competition and placing among the 15 best buildings in the contest for the best building in Łódź Province 2006-2009, organised by the Łódź District Chamber of Architects. We are responsible not only for the design, but also for the name RED TOWER itself.